This certificate provides students the basics for preparing and conducting marketing and promotion within social and digital media. Students are provided the essential skills unique to approaches used within social media, digital marketing, and analytics. Both theory and practical experience is combined throughout the program.
There are many employment opportunities for students seeking a career in the sales, marketing, and management field. Approximately, one out of every five people work in this fast-paced and dynamic field. Students may find diverse employment opportunities in retail, wholesale, production, or service related enterprises. Graduates in this program have careers that include sales representatives, managers, business owners, food brokers, buyers, merchandisers, and customer service representatives.
View semester order by campus: Online
Required Courses |
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Course # | Course Name | Credit(s) |
---|---|---|
CPTR 1104 | Intro to Computer Tech | 3 |
MKTG 1108 | Customer Relations Mgmt | 3 |
MKTG 2116 | Advertising | 3 |
MKTG 2200 | Prin of Marketing | 3 |
MKTG 2300 | Marketing Research | 3 |
MKTG 2410 | Social Media Marketing | 3 |
MKTG 2430 | Digital Marketing I | 3 |
MKTG 2450 | Digital Marketing II | 3 |
TOTAL CREDITS: | 24 | |
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Students achieving assessment scores below the established minimums must register and successfully complete (with a grade of C or better) the required developmental courses in order to meet graduation requirements.
The college minimum scores for the Next Generation Accuplacer Assessment test are as follows:
Reading: 250
Arithmetic: 230
Note: Some programs may require assessment scores that exceed the college minimum in the areas of Arithmetic & Elementary Algebra.
Northland Community & Technical College is accredited by the Higher Learning Commission of the North Central Association of Colleges and Schools.
Whether you're looking for a stepping stone to a four-year degree, hands-on training to jump start your career, or something in between - you'll find it at Northland.
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